“However, despite collecting vast amounts of detailed information about people, Xandr reports an astonishing 0% response rate to access and erasure requests in 2022.”
Xandr sells audience segments like ‘pregnant’, ’lgbt’ and ‘french_disability’, and every bidder in the auction gets the data, not only the winner. Its profile of the complainant says he is a man, a woman, employed and unemployed. Ask what it holds on you and it claims it can’t identify you. A company whose whole business is singling people out suddenly can’t find anyone.