“We are aware that The BMJ is not the only high quality information provider to have been affected by the incompetence of Meta’s fact checking regime.”
The BMJ has published peer-reviewed medicine since 1840. It ran an investigation into sloppy practices at a Pfizer trial contractor, and Facebook slapped it with a “missing context” warning. The fact check came from a contractor Meta pays. People who shared it got told their posts would sink in the feed. Meta outsourced truth to the lowest bidder and pointed it at a medical journal.