“Just in the year ‘05 alone, it launched more than fifty models, more than the number of iPhone models Apple has shipped in sixteen years of its existence.”
Nokia shipped more than fifty phones in 2005 alone. Five units inside the mobile phone division each chased their own price band, from the Entry unit up to Vertu luxury handsets. Nobody could build an app market on top of that pile. Nokia built an org chart and called it a product strategy.