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“The secret of printers is that you aren’t buying the printer but instead entering into a subscription for printer cartridges, which are often ruinous.”

Cal Patersoncalpaterson.com ↗

The £30 Lexmark shipped with a cartridge one third full. The refill cost nearly £40. Buyers came back within a week and paid it anyway, because switching felt like admitting the mistake. The printer was never the product. You were.