“To ensure result quality, we automatically downrank pages with advertising and tracking, which are often associated with low-quality or machine-generated content.”
Kagi now pipes math, units and facts through Wolfram|Alpha and puts Stephen Wolfram on its advisory board. The pitch is a computational source of truth to keep its LLM Assistant from making things up. Downranking pages with ads and trackers is the bolder move. Google cannot punish pages for running ads and trackers. It sells them.