Google Workspace business users getting full Gemini experience, price increasing

January 15, 2025 · Abner Li

URL: https://9to5google.com/2025/01/15/google-workspace-gemini-price-increase/

“Previously, Google charged an additional $20+ per user/month for Gemini in Gmail, Docs, Meet, and other Workspace apps. The full Gemini experience is now coming to Google Workspace business users as part of a price increase.”

Google folds Gemini into Workspace and raises the base price. Business Standard goes up $2 per user. Nobody gets to opt out. Google can now count every paying customer as a Gemini user.