“California’s memo makes clear that companies that use AI to create “deepfakes, chatbots, and voice clones that appear to represent people, events, and utterances that never existed” could fall under the category of “deceptive” and, thus, be considered a breach of state law.”
California’s attorney general says existing law already covers AI deepfakes, inflated capability claims, and biased screening tools. Every warning says may. No enforcement action came with it. Copyright is not mentioned at all.